Using video surveillance is important for various types of businesses. There are many different applications and benefits that come from having a professionally-installed video surveillance system in your business. See how we recommend using video surveillance in your Oakland, CA business.
Reduce Theft or Loss
With video surveillance posted throughout the store or business, small or large scale. When someone knows that they are on camera and being recorded, they are less likely to attempt to steal anything. Even if your Oakland business doesn’t use video surveillance for anything else, the simple fact that video cameras are a deterrent in themselves make them a worthwhile investment.
Video surveillance in an Oakland, CA business can also be used to monitor employees at the same time as monitoring customers. If your store or business is experiencing mysterious theft or loss, there may be an employee stealing from the business. With a video surveillance system, you can keep an eye on your employees to ensure that they are being honest and trustworthy.
Analyze Employee Performance
Even if you’re not concerned about your employees taking something that isn’t theirs, video surveillance can still be used to monitor your employees, specifically by analyzing their performance. If an employee is not meeting quotas, video footage can be analyzed to see why they may not be as effective as other employees. Conversely, if an employee is doing very well, video surveillance can record work, which can then be analyzed to see how they are being more effective than other employees.
This information can be used to help other employees and new trainees or even to change operating procedures within the business to make it more effective overall.
Gather Statistics on Customers
Within your Oakland, CA business, video footage can be used to track information and statistics about your customers. Consider monitoring when your business is most and least popular, how much foot traffic you are getting and when, the percentage of people making purchases after entering the store, and more. All of this information can be utilized to improve the customer experience for every person that comes into the store.
Improve Business Flow
In larger businesses, video surveillance can be used to improve the flow of business areas where timing is critical, such as warehouses during loading periods. When video surveillance is utilized, your business can analyze existing operations and see how effective normal operating procedures are. When problems and bottlenecks are located, they can be altered to improve the flow of the business.
If you are looking for ways to increase the quality and productivity of your Oakland business, consider video surveillance. There are many different ways that video surveillance can be used to improve the level of safety and effectiveness within any business in Oakland.
Capture Technologies specializes in video surveillance equipment and installations. Give us a call today with any questions that you or your business may have! We’ll be happy to help answer your questions and provide advice based on your business.